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How To Write Fundraising Emails That Don’t Suck

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fundraising emails

Click here for the transcript!

There’s nothing more satisfying than spending an afternoon crafting killer fundraising emails, sending them out to thousands of potential supporters, and the response?

Crickets.

While email has made a comeback thanks to mobile devices, it’s harder than ever to get your message through. Join the #fundchat community on Wednesday, September 23 from 12-1 pm EST for “How To Write Fundraising Emails That Don’t Suck.” We’ll discuss tips and tricks about how to write great copy, effective subject lines, when to send your email, and tools to help monitor email campaigns.

Here’s what you can do to ensure a successful #fundchat:

  • Share this post with your social networks! Invite your colleagues to join the conversation.
  • Suggest questions that we should ask during the chat to guide the discussion (use the comments section below).
  • Review the question line-up for the discussion. We typically post these guiding questions the night before the chat.
  • Participate in the conversation. Don’t forget to follow and use the hashtag. You can also use our live discussion page.

Guiding Questions

Below are the guiding questions for this edition of #fundchat. A question will be posted every 10 minutes during the chat:

  • Q1 What is the single most important factor when it comes to writing good fundraising emails?
  • Q2 In your experience, what is the best time of day to send your email? What factors do you consider?
  • Q3 It doesn’t matter if it’s not opened! What makes for a good subject line?
  • Q4 With email, brevity is key. Share your best tips for focusing effective messages.
  • Q5 What tips do you have for caring and feeding your email list? How do you keep unsubs low?

About #fundchat

#fundchat is a weekly conversation on Twitter where experts share and discuss topics related to nonprofit fundraising and marketing. Joining #fundchat is easy. Use your favorite Twitter client to follow the hashtag (#fundchat!) during 12 – 1 pm EST to see the conversation in action. When chiming in, be sure to include the hashtag in your tweet. You can also use our live discussion page or Nurph.

Transcript

The post How To Write Fundraising Emails That Don’t Suck appeared first on #fundchat.


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